B2B MARKETING FOR MISSION-CRITICAL INDUSTRIES

B2B BETTER.

Helping GovCon, cyber, and critical-infrastructure firms sharpen positioning, strengthen credibility, and drive growth.
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MARKET INTELLIGENCE BRIEF • TECHNET CYBER 2026

5 signals GovCon leaders can’t afford to ignore. 

Distilled from what leaders across DISA, CISA, the Department of War, and U.S. Cyber Command told the room.
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HOW WE WORK

Senior-level marketing, without building it all in-house.

A true extension of your team — strategy, creative, and execution, ready when you are.
SEE HOW WE WORK
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    A top B2B marketing team that delivers.

    Most companies today are held back by limited internal marketing capacity, making real impact hard to achieve. POM changes that by giving your organization the talent and firepower it needs to drive serious results.

    We’re a senior-level B2B marketing team trusted by companies from high-growth startups to $1B+ multinationals to sharpen positioning, elevate visibility, and create demand particularly in complex industries like government and defense, cybersecurity, intelligence, and technology.

    We build brands, websites, and campaigns that fill pipelines and fuel growth — all without adding internal headcount.

    Services

    Marketing muscle and creative firepower that drive results.

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    Govcon spotlight

    GovCon: Are you underselling your capability?

    Mission-critical work deserves a powerful, cohesive market presence.
    Take the credibility check

    Testimonials

    Why our clients love us.

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    I worked with POM at a previous organization and knew the level of creativity, quality and responsiveness they bring. As OMNI continued to grow, we needed a partner who could expand the capacity of our marketing team and help us keep pace with demand of a very fast growing company. POM stepped in seamlessly and quickly became a trusted extension of our team.

    Paul McQuillan
    ,
    Chief Growth & Strategy Officer, OMNI

    POM has been instrumental in helping us grow while keeping our brand presence strong and cohesive. They understand our business, our goals, and the importance of balancing a unified image with local visibility. Their support has allowed us to stay focused on growth while trusting them to execute the marketing strategy.

    Frank Smollon, Jr.
    ,
    CEO, The UEP Group

    POM helped us reposition our brand and create a website that reflects our leadership in the AEC industry. Their team understood our vision and delivered a site that speaks to our expertise and professional values. The result is a stronger online presence and increased engagement with potential clients.

    Mary LaFemina
    ,
    Marketing Manager, LiRo-Hill

    POM has been a fantastic partner in helping us modernize our digital presence so that it truly represents who we are and what we do. Their ability to understand our business and deliver high-quality, on-brand creative has been invaluable in supporting our growth.

    Andrew Farina
    ,
    VP of Operations, Utilities Unlimited

    Launching a new brand is a huge lift—and POM made it look easy. From logo to website, collateral to launch strategy, they delivered a complete package in record time. VaughanAir wouldn’t be where it is without them.

    Rob Kral
    ,
    National Sales Manager, VaughanAir

    Our company needed to expand its U.S. presence after merging with one of POM’s clients. POM stepped up to support our complex needs. They know what they’re doing, and they get things done efficiently and effectively.

    David Fernandez
    ,
    Senior Vice President, Unlimited Technology

    Since partnering with POM, our qualified leads have increased 5x—and they make it look easy. They keep everything moving, elevate how we show up, and generate great content with little input from us. We look bigger, sharper, and stronger than ever.

    John Baker
    ,
    CEO, ExamStudio

    POM took us from having no U.S. presence to establishing a thriving vertical market that’s now driving real growth. Their strategic guidance, partnership development, and marketing expertise positioned us for success in a completely new and competitive environment.

    Gary Pettengell
    ,
    Founder & CEO, ECINS

    POM took us from a basic online presence to a sophisticated, dynamic brand that truly represents who we are and what we do. Their creative vision and strategic guidance have been invaluable in helping us grow and connect with the right audience.

    Jim Simpson
    ,
    Founder, Cynnovative

    POM has been essential in transforming our digital presence and enhancing our marketing capacity. They didn’t just redesign our website—they helped us build a sustainable, scalable marketing engine that drives awareness and leads. Their support has been instrumental in helping us build and scale our marketing team.

    Heidi Dethloff
    ,
    Vice President, Marketing, Sycomp

    After 125 years, we needed a brand and web presence that reflected both our history and where we’re headed. POM nailed it — capturing our legacy while positioning us as a modern leader in the flavor industry. From the brand identity to the website and marketing materials, they’ve elevated how we show up and helped us confidently step into our next chapter.

    Tim Parker
    ,
    CEO, Parker Flavors

    POM has been instrumental in unifying our brand, creating compelling digital assets, and supporting our ongoing marketing efforts. They’ve helped us navigate a complex merger and establish our position as a leading provider in the communications infrastructure space. The team at POM understands our vision and has delivered high-quality, on-brand creative every step of the way.

    Christine Boomer
    ,
    Director of Marketing & Communications, Network Connex

    As our company evolves into a mid-tier federal government contractor with a focus on the cyber and intelligence markets, we needed a brand and website that reflected this growth. POM understood our vision and delivered. We now have a website that truly represents who we are today.

    Lonnie Parker
    ,
    CEO, ANALYGENCE

    POM has been an invaluable partner in helping us rebrand and elevate our digital presence. Their ability to understand our vision and translate it into a modern, high-tech brand identity and website has been critical in positioning us for continued growth.

    A.J. Verdecchia
    ,
    Chief Financial Officer, DXI Construction

    We started working with POM in 2018 for a major industry event, and they nailed the booth design. From there, they quickly earned our trust and became an extension of our team. They understand our brand and bring creative, effective solutions that truly elevate our presence and impact.

    Jeff Harman
    ,
    President & CEO, Oceus

    When people looked at our website prior to POM, they didn’t understand what our company does. Now they do. Our website is fantastic. POM does great work!

    Matt Puglisi
    ,
    CEO, Netrias

    I have worked with POM throughout my career in channel marketing for the technology industry. I feel confident referring them to members of my team because I know they are able to quickly grasp what we need and make it happen — delivering a quality product that is on-point and effective.

    Diane Brode
    ,
    Senior Director of Global Partner Marketing Dell Technologies

    POM elevated Xona’s web presence to an entirely new level and we are now reaping the fruits of this effort with an influx of opportunities and greater visibility. We highly recommend POM for companies seeking a professional-grade marketing engine.

    Bill Moore
    ,
    CEO & Founder, Xona
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    Case Study

    Scaling marketing capacity for a fast-growing GovCon leader.

    OMNI delivers digital transformation solutions that empower mission users and accelerate outcomes across the Department of War, intelligence community, and federal agencies.
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    Case Study

    Supercharging a global IT & logistics provider’s marketing engine.

    Sycomp provides critical technology deployments in over 150 countries. POM worked with Sycomp to transform their digital presence and build marketing capacity to support their global expansion.